Question 2

Audience fallacies is assuming your audience knows what your talking about without having defined it. For instance if I were to be talking to someone who knows nothing about American basketball and said oh he "pulled a Lebron." Without any knowledge of Lebron and what he did the audience wouldn't know what I meant. An authorial fallacy occurs when the writer makes a claim that isn't rooted in any fact other than what they assume it to be. An example would be "society tells us..."